“It Was Absolutely A Mistake.” Lisa Chan, the actress who appeared in Pete Hoekstra’s racist Super Bowl ad, apologized via Facebook:

As a recent college grad who has spent time working to improve communities and empower those without a voice, this role is not in any way representative of who I am. It was absolutely a mistake on my part and one that, over time, I hope can be forgiven. I feel horrible about my participation and I am determined to resolve my actions.

Well played, Skechers.