“TRUTH”

thesemicullen:

One of the major differences between PR and journalism is that in PR, a lot of your writing is debated in committee.* Words, phrases and meanings are debated, sanitized, “branded” and beaten.**

At best, you work to make the ambiguous less so.

It’s frustrating when the ambiguous is made more so at levels above your paygrade.

RANDOM INSULT

jasencomstock:

If it makes you feel better, Journalists are the most wildly lazy people on Earth*** who will quote everything you throw at them to take up space. 

FACT

inothernews:

“One of the differences between PR and journalism is that one is PR and the other is journalism,” said the PR guy**** and former journalist who runs the Tumblr blog Inothernews.

NOTES

imwithkanye:

*Committees are best used to describe government bodies or camel-makers. PR professionals are service providers who…

**Enhance messages, strengthen words, and increase visibility among journalists who turn those words into news items.

***I’ve met one lazy journalist but sadly, I’ve met many more lazy PR pros.  

****ImWithKanye is also a PR guy. His laziness is debatable.